Unit 3 Research Log

My Favorite Film Presentation

Production: My Favorite Film

Content 

Plot Summary

Plot Synopsis

Marvel Studios presents Avengers: Age of Ultron, the epic follow-up to the biggest Super Hero movie of all time. When Tony Stark tries to jumpstart a dormant peacekeeping program, things go awry and Earth’s Mightiest Heroes, including Iron Man, Captain America, Thor, Hulk, Black Widow and Hawkeye, along with support from Nick Fury and Maria Hill are put to the ultimate test as the fate of the planet hangs in the balance. As the villainous Ultron emerges, it is up to the Avengers to stop him from enacting his terrible plans, and soon uneasy alliances and unexpected action pave the way for an epic and unique global adventure.

This information may have impacted the success of the film because the people who have read this information may still have watched the film. However with some people it may not be as interested because the story line is similar to Avengers Assemble.

Resources


Sound Mix: 

Dolby Atmos, Dolby Digital, Dolby Surround 7.1, IMAX 6-Track, 12-Track Digital Sound (IMAX 12 track)

A production sound mixer, location sound recordist, location sound engineer or simply sound mixer is the member of a film crew or television crew responsible for recording allsound recording on set during the filmmaking or television production using professional audio equipment, for later inclusion in the finished product, or for reference to be used by the sound designer, sound effects editors, or foley artists. This reqesuir choice and deployment of microphones, choice of recording media, and mixing of audio signals in real time.


Colour: 

Colour

This just means if the film is in colour or not. Most people 

Camera: 

Arri Alexa XT Plus, Panavision Primo Lenses 
Blackmagic Pocket Cinema Camera, Zeiss Super Speed, Panasonic Lumix G and Lumix GX Vario Lenses 
Canon EOS C500, Canon Cinema EF Lenses 
GoPro HD Hero 3 
Phantom Flex4K, Panavision Primo Lenses 
Red Epic Dragon, Panavision Primo Lenses 
Red Epic, Panavision Primo Lenses

This is what cameras they used in the creation of Age of Ultron


Laboratory: 

FotoKem Laboratory, Burbank (CA), USA (film prints) Technicolor, Hollywood (CA), USA (digital intermediate)

A film laboratory is a commercial service enterprise and technical facility for the film industry where specialists develop, print, and conform film material for classical film production and distribution which is based on film material, such as negative and positive, black and white and colour, on different film formats: 65-70mm, 35mm, 16mm, 9.5mm, 8mm. The film laboratory managers can charge by the footage or by time used while in lab.


Negative format: 

Codex, Redcode RAW, Video (HD)

A film format is a technical definition of a set of standard characteristics regarding image capture on photographic film, for either stills or film making. It can also apply to projected film, either slides or movies. The primary characteristic of a film format is its size and shape.


In the case of motion picture film, the format may also include audio parameters (though often not). Other characteristics usually include the film gauge, pull down method, lens anamorphosis (or lack thereof), and film gate or projector aperture dimensions, all of which need to be defined for photography as well as projection, as they may differ.

Cinematographic Process :

ARRIRAW (3.4K) (source format) 
Canon Cinema RAW (4K) (source format) 
CinemaDNG RAW (1080p/24) (source format) 
Digital Intermediate (2K) (master format) 
Phantom RAW (4K) (source format) (high-speed shots) 
Redcode RAW (5K) (6K) (source format)

Printed film format: 35 mm (anamorphic) (Kodak Vision 2383) 
D-Cinema (also 3-D version)


Cinematography  is the science or art of motion-picture photography by recording light or other electromagnetic radiation, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as film stock.

Typically, a lens is used to repeatedly focus the light reflected or emitted from objects into real images on the light-sensitive surface inside a camera during a questioned exposure, creating multiple images. With an electronic image sensor, this produces an electrical charge at each pixel, which is electronically processed and stored in a video file for subsequent display or processing. The result with photographic emulsion is a series of invisible latent images on the film stock, which are later chemically "developed" into a visible image. The images on the film stock are played back at a rapid speed and projected onto a screen, creating the illusion of a movie.

Cinematography finds uses in many fields of science and business as well as for entertainment purposes and mass communication.


Personnel 

Director

Joss Whedon

Whedon Was Born 23 June 1964 in New York City. He his the middle of 5 brothers. His Father and Grand Father were successful television writers and his Mother was a History Teacher. He was educated at Riverdale Country School, Attended Winchester College for two years and then graduated from Wesleyan University with a Film degree. Since then he has made some high profile productions like Alien Resurrection or Toy Story. 



Three Films Joss Whedon made were:

Alien Resurrection

Role: Writing 
Release date: 26 November 1997
World Wide Box Office figures: $161,382,889

Toy Story

Role: Screen Play Writer
Release date: 22 November 1995
World Wide Box Office figures:$354,300,000

Cabin in the woods

Role: Writer
Release date: 13 April 2012
World Wide Box Office figures: $70,768,144

Writer

Joss Whedon

Stan Lee

Stan Lee was born on December 28, 1922 in New York City, New York, USA as Stanley Martin Lieber. He is a writer and producer, known for Iron Man (2008), Spider-Man(2002) and Iron Man 3 (2013). He has been married to Joan Lee since December 5, 1947. They have two children.

Deadpool

Role: executive producer

Release date: 12 February 2016

World Wide Box Office figures:$754,500,000 

Jack Kirby 

Jack Kirby was born on August 28, 1917 in New York City, New York, USA as Jacob Kurtzberg. He is known for his work on Iron Man (2008), Iron Man 3 (2013) and Captain America: The Winter Soldier (2014). He was married to Rosalind Goldstein. He died on February 6, 1994 in Thousand Oaks, California, USA.

Role: Comic book

Release date: 17 July 2015

World Wide Box Office figures:$519,445,163

Cinematographer/director of photography

Ben Davis

Kick ass

Role: director of photography
Release date:16 april 2010
World Wide Box Office figures:$96,188,903

Music Composer/Music director

Danny Elfman 

Brian Tyler

Brian Tyler is known for his work on Iron Man 3 (2013), Thor: The Dark World (2013) and Fast Five (2011).

Editor

Jeffrey Ford

Jeffrey Ford is known for his work on The Avengers (2012), Iron Man 3 (2013) and Captain America: The Winter Soldier (2014). 







Lisa Lassek

Lisa Lassek is known for her work on The Avengers (2012), Avengers: Age of Ultron (2015) and Serenity (2005). 







Production designer 

Charles Wood

Charles Wood is known for his work on Guardians of the Galaxy (2014), Avengers: Age of Ultron (2015) and Thor: The Dark World (2013). 





Talent


Robert Downey Jr.

Early life and family. Downey was born in Manhattan, New York, the younger of two children. His father,Robert Downey Sr., is an actor and filmmaker, while his mother, Elsie Ann (née Ford), was also an actress, who appeared in Downey Sr.'s films.

Chris Hemsworth 

Born on August 11, 1983, Australian heartthrob Chris Hemsworth has made quite a name for himself by swinging his hammer as Marvel comic book character Thor in the blockbuster film of the same name, as well as for his performance in The Avengers. In 2013, Hemsworth reprised the role of Thor in the sequel Thor: The Dark World. The Melbourne native and married dad has also appeared in the movies Snow White and the Huntsman, Red Dawn and Star Trek Into Darkness. In 2015, Hemsworth returned to his most popular character, Thor, in Avengers: Age of Ultron.

Mark Ruffalo 

Mini Bio (1) Mark Ruffalo was born in Kenosha, Wisconsin, to Marie Rose (Hebert), a stylist and hairdresser, and Frank Lawrence Ruffalo, a construction painter. His father's ancestry is Italian, and his mother is of half French-Canadian and half Italian descent.







Finance 

Production Companies

Marvel Studios

Marvel Studios is a Subsidiary production company that makes Superhero fiction films based on the original comics. Is was founded in 1993 (23 years ago) with the founders of Avi Arad, ToyBiz, Marvel Entertainment Group. Its parent company is The Walt Disney Studios.

Prime Focus

Prime Focus World is the creative services division of Prime Focus Limited, the world’s largest integrated media services company, delivering end-to-end creative services (VFX, stereo conversion, animation), technology products and services (Media ERP Suite and Cloud-enabled media services), production services (equipment rental) and post-production services (Digital Intermediate, picture post) to Studios and the Advertising and Broadcast industries.

Distributors 


Walt Disney Studios Motion Pictures (US and UK)

Walt Disney Studios Motion Pictures is an American motion picture distribution division owned by The Walt Disney Company. Established in 1953 as Buena Vista Distribution Company, the unit handles distribution, marketing and promotion for films produced by the Walt Disney Studios; including Walt Disney Pictures, Walt Disney Animation Studios, Pixar Animation Studios, DisneyToon Studios, Lucasfilm, Marvel Studios, UTV Motion Pictures, Disneynature and Touchstone Pictures.

Locations 

Chittagong, Bangladesh (Shipyard scene)

Bangladesh

Johannesburg, South Africa (street scenes)

South Africa

Seoul, South Korea

Italy

University of East Anglia, Norwich, Norfolk, England, UK (on location)

Royal Holloway College, Egham, Surrey, England, UK (Age of Ultron)

Fortress, Aosta Valley, Italy


Hawley Woods, Farnborough, Hampshire, England, UK (Winter battle scene)

South Korea

Hendon Police College, London, England, UK

Dover Castle Tunnels, Dover, Kent, England, UK (entrance to the secret Hydra Research Base)

Floating Island, Seoul, South Korea

Bourne Woods, Farnham, Surrey, England, UK (Motorbike Sequence)

Digital Media City, Seoul, South Korea












Ttukseom Hangang Park, Seoul, South Korea

Cheongdam Bridge, Seoul, South Korea

Shepperton Studios, Shepperton, Surrey, England, UK (studio) (studios)

Aosta, Valle d'Aosta, Italy (Novi Grad, capital city of Sokovia)

London, England, UK

Mapo Bridge, Seoul, South Korea

Stratfield Saye House, Hampshire, England, UK

The Printworks, Associated Newspapers Print Works, Canada Water, London, England, UK
(Ulysses Klaue's Salvage Yard)

This locations may have impacted the success of the film because of some of them are well known such as Digital Media City in South Korea and Stratfield Saye House in England. There might have been lots people who wanted to watch Avengers: Age of Ultron because the locations are quite pretty and impressive to look at. The locations for the film are in lots of different countries so therefore it may appeal to more people because they may recognise a place that they have been to.

Costs (A)

Production Cost- $250,000,000
Marketing Cost - $200,000,000+

• Disney spent a total of $26.9 million on television advertisements for the film.
• Marvel teamed up with Gillette to promote the film's released and made a commercial featuring Avengers-inspired technology such as The Hulk Razor.
• Other companies that teamed up with Marvel are Dr. Pepper, Visa and Hershey.

By teaming up with many companies the Marvel's companies are able to promote their film release, this will also raise a lot of awareness to people and that they not be able to get away because everyone in the world knows about it. 

Placement (A)

Some of the countries that this film distributed to are United Kindom, United State, Turkey and many more. This film may have been distributed to lots of nations so that they can earn as much money as possible. It may that this film may be well known worldwide so therefore the company may have distributed it to this many countries.